How employee experience and training affects customer experience w/ Micah Griffo

June 7, 2018

Micah Griffo, head of marketing at Ardent Learning, talks about why creating a great customer experience depends so much on a company's employees' experience in their day-to-day work. The central idea is that a great customer experience begins with employees who are not only well trained but who truly embody the core value of the brand and are able to convey those in a way that results in customers having an optimal experience with the brand.